Wednesday, April 25, 2012

Book vs. Movie

"One Flew over the Cuckoo's Nest" by Ken Kesey is a black comedy about the goings on in a mental institution.  It highlights the struggle of good vs. evil  and has become a highly touted book (as well as a personal favorite).  The movie, however, is not as highly regarded by some people, including Ken Kesey himself.  I think this is due in large part to the changes that were made to make the book into film.

Be a Skeptic

The three men and various experts brought in for the television show "Deadliest Warrior," promote critical thinking through the comparisons of warriors from two different eras.

Saturday, April 14, 2012

Pop Music Website Analysis

Gungor is a band that mixes folksy, melodic instruments with heartfelt lyrics about their beliefs.  They have been around for several years, garnering a very loyal, if small, following.  In my opinion, their website is very well put together and works well to show the style of music that they play.


Friday, April 13, 2012

Magazine Audiences

Relevant, one of my favorite publications, strives to create and maintain a Christian progressive culture.  It is mainly aimed towards young Christians in the 20-27 age group.  In some ways it is like any other lifestyle magazine, chock full of ads, interviews, and opinion pieces.  However, from the first opening of the gloss cover, the reader can tell that something is a little different.

Sunday, April 1, 2012

Lovemarks

If I had been asked whether or not I had a devotion to a specific brand name or family of product, I probably would not have thought I did.  However, after watching the Emotional Branding video it has become clear that I do express commitment and loyalty to one company, and one piece of equipment they make in particular: the Sony Playstation.

Friday, March 9, 2012

On The Same Page

I think it would be interesting to read "The Power of Habit: Why We do What We do in Life and Business" by Charles Duhigg.

Monday, March 5, 2012

Advertising at School


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 One of the main areas we focused on in class was the computer commons.  The computer commons had a lot of advertising geared towards students who may be in need of a snack break ( coffee machine) or students who were interested in continuing their education by transferring from Yavapai to a University.  Some advertisements even touted the ease of the YC2NAU transfer program.